According to a recent report by the San Diego County Vintners Association, the local wine industry experienced significant growth last year, with a record-breaking 11% increase in sales. Gross sales for San Diego County wineries reached $49.1 million, and the number of wineries expanded to 166. Despite the challenges posed by the COVID-19 pandemic, the industry found new opportunities through outdoor events and dining, resulting in positive changes and increased employment. While the wine business continues to face obstacles such as wildfire insurance costs and competition from the liquor industry, the overall trend remains promising, with 45% of wineries rebounding to pre-pandemic levels and the industry adding 709.5 jobs to the region. The wine industry in San Diego County ranks among the top 10 agricultural industries, underscoring its significance and potential.
