Encinitas, Calif. (August 27, 2025) – Steins of frothy beer, sizzling bratwurst, Bavarian oompah bands, and even dogs in lederhosen—it’s all happening at the Encinitas Oktoberfest on Sunday, September 28 from 11 a.m. – 7 p.m. This beloved community tradition and premier Oktoberfest in San Diego County is back for its 29th year, bigger and better than ever, and it’s completely FREE to attend.
For the second year, festivalgoers can cheer on furry friends in the Moonlight Veterinary Center Dog Costume Contest, where pups parade in their best German-themed outfits for prizes. The action doesn’t stop there: two lively beer gardens will be pouring everything from authentic German brews to local craft favorites, including Societe Brewing Company, Burgeon Beer Co., RationAle Brewing, Fox Point Brewing Company – and new this year is Tap Truck, dispensing beer from a 1921 Buick. Bivouac Cider will be pouring in the Craft Tent, and food tents will tempt you with sizzling sausages, schnitzel, pretzels, and traditional fare from Tarantino’s Gourmet Sausage and Taste of Poland.
Live Bavarian music, dance troupes, and a ceremonial parade at noon set the festive tone, while over 125 local artisan vendors transform Mountain Vista Drive into a lively marketplace where you can support local businesses and eat, drink and be merry while shopping for unique crafts, jewelry and handmade goods. Bright Kids is sponsoring the kids play zone with inflatable slides, an obstacle course, games and a rock-climbing wall —ensuring fun for the whole family.
And of course, what’s Oktoberfest without competitions? Guests can join the Stein Holding Contest for adults and kids, and win prizes from local attractions.
“Encinitas Oktoberfest brings the best of Bavaria to the California coast and is the perfect way to kick off the fall season,” said Sherry Yardley, CEO of the Encinitas Chamber of Commerce and Visit Encinitas. “Whether you’re a long-time resident or a visitor, this event offers a unique blend of tradition, community, and entertainment that you won’t want to miss.”
The festival spans 1/3 of a mile along Mountain Vista Drive off El Camino Real, between Wandering Road and Rambling Road, and draws over 15,000 guests each year. A free shuttle sponsored by D Street Boardroom will run to/from the Flora Vista Elementary School parking lot to the corner of Mountain Vista & Wandering Road from 10:45 a.m. – 7:15 p.m. Additionally there will be a bike valet hosted by the City of Encinitas at each end of the event. Water refill stations also make it easy (and eco-friendly) to enjoy the day.
The German roots of Encinitas go back to the northeastern colony of Olivenhain which was founded by German farmers in 1884. The Encinitas Oktoberfest coincides with Germany’s start of Oktoberfest in mid-September.
So grab your stein, lace up your dancing shoes, and don’t forget Fido’s lederhosen—Encinitas Oktoberfest is where fall fun begins! Prost! For more details, visit www.encinitasoktoberfest.com.
About the Encinitas Chamber of Commerce – Strengthening Encinitas One Business at a Time.
The Encinitas Chamber of Commerce is a dynamic and influential nonprofit organization dedicated to supporting and advancing the interests of businesses in Encinitas and North County San Diego. With a rich history dating back to 1964, they have consistently played a pivotal role in fostering economic growth, nurturing entrepreneurship, and enhancing the overall quality of life in the community through efforts such as networking, advocacy, and community engagement. For more information about the Encinitas Chamber of Commerce, membership benefits or upcoming events, please visit www.encinitaschamber.com.
About Visit Encinitas:
Visit Encinitas is your go-to resource for visitors and locals alike to discover all that this unique seaside town has to offer. From the hot surf spots, beautiful beaches and hiking trails to the vibrant art scene, eclectic boutiques, craft breweries and delectable eats, Visit Encinitas offers a comprehensive in-depth look into our five unique communities. www.visitencinitasca.com, where you can explore, discover and fall in love with Encinitas – one click at a time!
The Encinitas Visitors Center, located at 535 Encinitas Blvd. Suite 116, in Encinitas, California, has knowledgeable staff available to answer questions, provide area maps and directions, and to let people know about current happenings and the best things to see and do in the city.
